Anonymous Visitor tracking behavior in Dynamics 365 Marketing

Suppose, we have the below page opened in the browser, which has an embedded marketing form in it.

Opening the marketing website record associated with the marketing form, we can see the anonymous visit being tracked.

Here the user had opened the page a couple of times.

Form Visits also have the corresponding details.

Form submission – No records right now as the form hasn’t been submitted by the visitor on the page.

Now let us submit the form

After the successful submission of the form which created the contact record, we can now see a new record added on the website visitors

as well as all the previous anonymous records also updated with the same contact.

Same for Form Visits –

And as expected a new form submission record.

Now any future visit to the page gets tracked with the Contact created for that user.

In the contact record, also all the website visits get associated.

To read more about it – https://learn.microsoft.com/en-us/dynamics365/marketing/known-issues#websites

To learn more about Dynamics 365 Marketing – https://meganvwalker.com/category/dynamics-marketing/

Hope it helps..